SOULMACHINE is specialized in creative brand platform development. We further support organizational change in the creative industries, help striking connections between brands and financial partners, and have a range of workshops and seminars on offer.
Building contemporary brand identities and savvy product strategies.
✦ DNA and Codes review and development
✦ Brand mission & brand narrative review
✦ SWOT 2x2 analysis
✦ Target audience review and product strategy
✦ Product launch strategy
adaption in the creative industry.
✦ Determining goals & strategic vision
✦ Preparing & planning organisational changes
✦ Implementation of changes, sustaining their pace, and institutionalise changes made
Identifying needs and
generating synergies between
investor and investee.
✦ Determining the desirability, needs and appropriate types of investment
✦ Projecting working capital requirements and ROI
✦ Due diligence in collaboration with accountancy offices
✦ Long-term business plan development
✦ Creating synergy between brands and financial partners
✦ Balancing debt and equity
✦ Report and feedback on investment strategies
Disseminating know-how on fashion management across schools, institutions and companies.
✦ “Developing Creative Brands: A Complex Equation”
✦ “Towards Circular Fashion: Upcycling End-of-Life Product in Practice”
✦ “Fashion and Brand Management Through the Lens of the Actor-Network”: